[End-to-End EdTech Marketing Lead](https://freelancer.com/projects/content-marketing/end-end-edtech-

[End-to-End EdTech Marketing Lead](https://freelancer.com/projects/content-marketing/end-end-edtech-marketing-lead.html) I’m ready to bring on a Product Marketing Manager who can take complete ownership of our new EdTech offering—from the first customer interview to the post-launch funnel review. Our initial push is aimed squarely at YouTube audiences, with user acquisition as the primary KPI and parents as the core demographic. Here’s what the role looks like in practice. You’ll drive market research, shape positioning, craft the program narrative, and turn those insights into a polished go-to-market plan. That means writing a high-converting landing page, outlining content for the YouTube channel, designing the launch campaign, and steering it all the way through live optimisation. E...